Developed the visual direction and complete page layout for WellHaus’s Summer 2025 Editorial. Transformed long-form articles, educational content, product features, recipes, founder stories, and interactive resources into an elevated publication that felt cohesive without making every spread feel repetitive.

Created a flexible editorial system using distinctive typography, seasonal colors, recurring botanical elements, structured grids, and varied page compositions. Balanced dense, research-driven content with photography, product imagery, illustrations, callouts, and white space to maintain readability and visual interest throughout the 57-page issue.

Designed recurring brand-partner features that moved readers from product introduction to education and founder storytelling. Also developed seasonal guides, recipe layouts, interactive worksheets, data-driven spreads, QR-code calls to action, and front and back matter.

Maintained consistent hierarchy, margins, typography, page flow, and brand styling across every section while preparing the completed editorial for both print and digital viewing.